Positioning for mission-led founders who want to stand out and sell consistently
It’s time for your marketing to feel like a conversation, not a chore. From strategy to execution, I turn your story into a system that sells.
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Showing up every day in your marketing without knowing if it's really working?
As a solopreneur myself, I’ve been there: spending all my time creating content, following advice from the gurus, having no idea if any of it’s even working. I started to doubt if I was even cut out for this business thing…
If you can relate, you’re not bad at business — you just have a positioning problem.
What you need is someone to help you go deep into the foundations of your business to find your real competitive advantage and help you get to the next level in your business.
That’s what I help you do.
When your positioning is clear, everything else clicks into place
Positioning is about finding the point where your story, background, and beliefs uniquely overlap – your Unmistakable Edge. Find that and everything gets easier:
- Marketing feels natural as you just know what to say
- You save time with a proven, repeatable system
- You stop worrying if you are wasting all your energy
And this is how we get there…
my process
From unclear to unmistakable
- here's how we get there:
Audit
Before we speak, I research your business and industry so we can skip the surface level stuff and get straight to the deep work from the very first conversation.
Blueprint
We find your Unmistakable Edge and turn it into a system that sells for you. A clear positioning strategy to apply across every touchpoint of your marketing.
Build
We implement what we discovered in the Blueprint. Updated website copy, branding, LinkedIn & newsletter — everything, everywhere telling the same story about your business.
The clarity I got from our session has stuck with me a lot. It genuinely helped me refine and think deeply about how I plan and create my content. I feel more aligned overall.
Kat has a way of discovering those blindspots which was so helpful. I truly value her ability to listen and read-between-the-lines. I can HIGHLY recommend working with Kat.
Working with Kat is the best investment I've made. She listens patiently & asks very good questions to come up with a detailed plan. Thank you, Kat! You're amazing!
Positioning Services
How to work with me:
Audit
Positioning & Website Review
€120
You want clear eyes on what’s working, what’s missing, and what to fix.
Includes:
- Written audit of your positioning & messaging
- 45-minute feedback call
- Actionable checklist on what to fix
Blueprint
Consultation + Positioning Blueprint
€750
You’re ready to get clear on your positioning and want a strategy you can actually use.
Includes:
- A 90-minute consultation call
- Pre-session audit
- Positioning statement & messaging pillars
- LinkedIn & Website strategy recommendations
- Implementation checklist
Align
Blueprint + Website Optimisation
From
€2,000
You want it done. Messaging refined, website updated, everything aligned.
Includes:
- Everything in The Blueprint
- Website copy rewrite with UX optimisation
- 2 weeks post launch support
- Optional: LinkedIn & newsletter revamp
Hi, I’m Kat
The Creative Consultant for founders making change
I spent 10+ years working across UX, Brand & Web Design before deciding to go all in on Positioning. Now I help mission-led founders propel their mission forward calmly and confidently.
Kat is highly professional, warm, friendly, and took the extra time to understand my needs during the project. She finished the project with very little edits from me. I couldn’t have asked for a better experience!
I love your Positioning Blueprint, especially on the practical points about linkedin, website and next steps. Great work and I really appreciate!
Kat audited my client process and helped me clarify my brand story, offering me feedback on my social media strategy. Kat is so easy to connect with. I appreciate that she is approachable and down to earth.
Is working with me a good fit?
It is for you if:
- You’re ready to invest in your long-term growth
- Your website looks fine, but doesn’t bring in business
- You're good at what you do but don't feel confident selling
- You started your business to create positive change
But not if:
- You only want to update visuals
- You just want someone to take orders, not collaborate
- You're not open to honest feedback that helps you grow
- You don't value your website as a strategic business tool
FAQs
Book a Clarity Review. I’ll take a look at your website and social media, give some actionable feedback and recommend the next best step for you - even if it’s not one of my services. If you're still not sure send me a message.
Yes. In The Alignment Sprint I will update your website with new, aligned copy and structure to make sure your message is consistent and UX friendly.
Most clients feel immediate clarity after our first session. Website and lead changes depend on implementation speed, but message clarity often improves lead quality within weeks.
Newsletter
Get clarity on your positioning and start to love your marketing
Positioning notes, messaging insights, and lessons from building my business as a solopreneur – the good, the bad, and the ugly.